REISS
Point of sale cards
DATE: May 2018
AUTHOR: Emma Elmer
Reiss is a UK-based fashion brand and retail store chain founded in 1971 by David Reiss. The brand produces men's and women's clothing with 160 stores in 15 countries.
The problem:
Reiss, the global fashion company, require brand consistency and quick turnarounds to fulfill the needs of their stores around the world. The job comprised of 21,000 point of sale cards to be printed in various languages and despatched within a two day time frame and across the globe. Not a problem.
Large volume foiling,
duplexing and gilt edging
Global distribution
4 colour litho print
The solution:
We devised a complex production schedule across data analysis, translation, print, finishing and mailing using our 24 hour capacity in order not only to meet the client’s schedule but to exceed their expectations in delivery and ROI.
21,000 2pp point of sale cards were produced, using 270gsm Vision Superior, duplexed together to make 540gsm. Silver foiled and gilt-edge finishing gave the job that extra ‘wow’ factor.
The result:
Wow indeed. The client was impressed that the tight deadline was hit without an issue and was delighted with the end result.